It's perfectly reasonable to stand on principle, and some will say it's even ethically required. Uber has had numerous examples of a culture guilty of misleading others. Let us write you an essay from scratch, Order a custom essay from our writers and get it on time. One of the plaintiffs, Ms. Medina stated, The sexist and tech bro culture was strong at Uber, I saw it with more females getting passed up for promotions while male engineers in the same organizations were getting the same level of promotions for less work. The U.S. Now Amazon is able to use its position to generate the vast profits expected by those that funded its expansion. His personality was not a role model to be set before the huge business empire. Wallsten, S. (2015). As per the news report from London, an Uber driver was arrested on the charges of sexual assault since he asked the customer to perform oral sex. And it shouldnt be this way. Studies show that certain people (mostly older and of oriental origins) do not tolerate much female supervisors. It is not that Uber is incapable of such ethical measures. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. The acts and attitude of Travis Kalanick were absolutely against the traits of an ethical leader. Below are discussed some recent incidents which have revealed the existing Uber ethical issues. Remember: This is just a sample from a fellow student. Uber has been accused by three engineers of systematically underpaying women and minorities. 863-872). But for this company specifically, the additional cost that is required to look after drivers and customers is likely to be too great. Uber vs. taxi: A drivers eye view (No. In this essay, we will discuss in depth the specific laws that have made Uber unethical and a subject to the legal system. Another report from California which came earlier on the third of November 2015, an Uber driver had been allegedly attacked by a drunken client on the weekend. UBER has been subjected to many law suits and ethical issues. National Bureau of Economic Research. Operating in 58 countries, it is valued over 60 billion dollars. Uber's main selling point -- that nearby drivers are notified immediately of your desire to get a ride -- is also its chief drawback, at least from a safety perspective. Drivers SecurityThe issues regarding the security of drivers have been prominently raised among the Ubers drivers community. Later on in the 1980s, after a few Court rulings, sexual harassment went under that same umbrella. Most dramatically, the costs of becoming established in new markets is vast. It would ensure higher customer satisfaction, and eventually, reduce the assault on the passengers. Uber Collides with Controversy INTRODUCTION Uber Technologies Inc. is a multinational transportation company that provides ride-sharing services, food delivery, and more. And this applies to any field, but mainly to media, business, and IT. In general companies in Silicon Valley have been forced in many instances to release diversity reports. The technique Uber used was called Greyball. 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Your time is important. Not a whole lot. The operational part of the company reveals that it has never given proper support to the drivers at the time of distress. That's almost as lame as "mistakes were made," the non-apology apology by President Richard Nixon's spokesperson Ron Ziegler about Watergate. . Book Your Assignment at The Lowest Price Now! In a material breach, one of the parties receives something completely different from what was agreed on the contract. Leadership. Are you interested in getting a customized paper? Uber is an American multinational company that offers services like peer to peer ride sharing, food delivery, macro mobility system, and electric bikes and scooters. Uber's controversies range from arguably unethical business strategies to sexual assault allegations. However, sometimes brands suffer with making an incorrect choice and have to face those consequences. Uber Is In Dire Need of Ethical Leadership. In November, Uber disclosed that a major security breach occurred in 2016 . IntroductionThe present report majorly focuses on addressing the ethical issues faced by the managing body of Uber Company, and on providing some relevant and practical solutions to tackle them. The change followed a separate decision to reduce gross rates in major cities as part of a price war with rival Lyft. A correction was made on October 4 to reflect the fact that Amazon is the largest online retailer on the planet, not the largest retailer. This essay was donated by a student and is likely to have been used and submitted before, Free samples may contain mistakes and not unique parts. This is a case study review about Uber a global, app based Taxi Company. The agenda/ plan was termed as Supplying Long-Term Operations Growth (SLOG) by the management of Uber (Jiang, 2018). Our professional writers can rewrite it and get you a unique paper. Isaac, M. (2017, February 19). But even before that, this wildly popular car-sharing service had raised several disturbing ethical issues: 1. In this paper, we frame Uber through the lens of Stakeholder Theory to highlight drivers' position in the workplace, which helps inform the design of a more ethical and effective platform. Thousands of Uber drivers around the world plan to protest for better working conditions on Wednesday . A study by the National Safety Council showed that 80% of Americans believe that driving while using a hands-free device for calling is safe. Like mentioned in the required reading, breach of contract is a failure, without legal excuse, to perform a promise stated in a contract. If Uber can achieve market dominance before it runs out of funding, the inefficiencies in its model cease to matter. Ultimately, in response to Fowler's claim of sexual harassment and similar accusations, Uber fired 20 employees, including senior executives, and reprimanded 40 more employees. These are staggering amounts, and to make sense of them we need to understand that Ubers business model is the same as Amazons. Lyft is positioning itself as the ethical alternative to Uber. Uber Eats. In addition, we discussed Milton Friedmans philosophy and how it potentially influences executives at Uber. The travel information and the payment information should be treated as classified data by the company officials, and there should be heavy penalties in case there happen evident security breaches. Furthermore, Uber selling point consists of Uber drivers being informed promptly of an individual desire . The first branch store opened in 1964 in Missouri. Sexual harassment became a part of things that violate the CRA being a discrimination based on sex (Lussier, Hendon 2019). Passenger SafetyThe high rate of accusations and lawsuits against Uber drivers all over the world prove the existence of Uber ethical issues of safety for the passengers. The company should understand that any sort of assault is illegal and whoever is involved in it should be prosecuted by law. Pol'y, 20, 1. 2018 Nov 15 [cited 2023 Mar 1]. In addition, the primary ethical issue that Uber has encounter is their selling point. While shops have used economies of scale to operate first nationally, then internationally, for over a century, taxi companies have remained highly localised. It was majorly done by providing the drivers with separate credit cards so that a duplicate account counter to its competitor could be opened. Ingrid Avendano was a former engineer at Uber. By continuing well assume you board with our cookie policy. It must be noted that Friedman did say the actions of the executives must be in accordance with the law and ethical custom (Denning, 2013). Users can read menus, reviews and ratings, order, and pay for food from participating restaurants using an application on the iOS or Android platforms, or through a web browser ()Key features: HRs responsibility when receiving a sexual harassment complaint is to report to higher management, and they will decide what to do. In reaching this point, Amazon has itself received plenty of criticism, particularly around its tax arrangements and working conditions in its Orwellian fulfilment centres (warehouse to you and me). Uber is a global company with services in over 70 countries, so for them it is extremely important to be diverse. Cramer, J., & Krueger, A. This is a case study review about Uber - a global, app based Taxi Company. Retrieved from FindLaw: https://corporate.findlaw.com/intellectual-property/patent-law-you-can-use-part-1.html, (n.d.). In this case, also, the Uber Company has not taken any supportive stance for its driver. What concerns me, however, is not the invasion of privacy per se, but the fact that most consumers don't know it's going on. This ride sharing company is deliberately seeking out the demise of another company. Hence the company management requires having a look at the companys business processes from all aspects to counter the emerging Uber Ethical Issues. 4. The company is headquartered at San Francisco; California with name Uber Technologies Inc. Uber is the leading American multinational company which has the largest network of online transportation service. But you can one from professional essay writers. ETHICAL ISSUES. (2017, Aug 31). Students who find writing to be a difficult task. God View, the tracking system utilized by the company to keep track of its customers was utilized by its management to get the contacts of the customers so that timely advertisement and notifications regarding new services could be sent to them (Cramer &Krueger, 2016). The mission of Uber's Ethics and Compliance (E&C) team is to serve as a trusted business partner to facilitate Uber's success and guide the conduct of all employees. The malicious intend towards competitive companies like ordering and cancelling the rides through bogus accounts should be terminated by the leadership of Uber Company. Uber sought in September to get a new rule overturned. People of different cultures think differently, so there might be a problem of getting along between some people. Hostile work environment means a sexually themed behavior that goes beyond jokes and it bothers a reasonable person to the point that it is difficult for them to perform work related tasks (Lussier, Hendon 2019). On Wednesday, U.S. Not every company, ride sharing or not, is ethically perfect. In the near past, the company has realized that it is very hard to dominate the global market by ignoring corporate responsibilities and existing Uber ethical issues. Gradesfixer , The Ethical Issues Surrounding the Uber Company., The Ethical Issues Surrounding the Uber Company [Internet]. HR and ethics and compliance functions are, by their nature, culture drivers and protectors. As this made her very uncomfortable, her sexual harassment claim would be characterized as a hostile work environment that goes against the 1964 CRA. These have led to the company designing proper . First, most of us recognize that the police force's policy is an attempt to protect the public from harm. You can also use our tools to come up with interesting topics and points to argue in your But even before that, this wildly popular car-sharing service had raised several disturbing ethical issues: 1. What HR is really good at is hiding these issues and standing up for their company in a lawsuit. Still, there is no such thing as a free lunch. On ride sharing competition and accessibility: Evidence from Uber, lyft, and taxi. Uber has suspended its services in Philippines after the national regulator banned it from operating for one month. Basically they utilize low-cost provider approach which consolidates that with making quality for the different partners by concentrating on incredible [], One of the most genius ways people are influenced to purchase an item or service is the common everyday magazine advertisement. Where do you want us to send this sample? Effectively, what both companies surely rely on is investors subsidising the prices customers pay in the short term, in return for a long-term monopoly with higher prices. Uber is the taxi app that has taken big cities by storm. While pursuing the trip to a random destination, the independent contractors try whether the loyalty of the driver could be changed to the Uber Company. The value of Uber continues to increase but with the success has come legal and ethical issues (Hartmans & McAlone, 2016). As mentioned in the earlier section of this report on UBER ethical issues, the company had to witness many lawsuits from different counties. Don't use plagiarized sources. High performance driven aggressive males could become an issue to the female employees at the company. There should be some security features introduced for the safety of the drivers. Software, hardware, people and data those components will be analyzed further. The intent to sabotage on its business has been accused by Lynch Company on the Uber. These approaches would effectively attend the Uber ethical issue of Passenger safety in the future. Previously, Ghaffary worked at BuzzFeed News, the San Francisco Chronicle, and TechCrunch. Once the problem gets widely publicized, of course every company will apologize and say that they will take steps to change, but will they really change? The fare is charged directly to your credit card. The famous modern taxi cab company has been in unethical scandals ranging from sabotaging other ride sharing companies to their drivers sexually assaulting their customers. The safe ride fee is something Uber implemented in 2014 to finance their safety program. B. This is a mistake. Introducing modern advanced technology for the passengers that would help them in instantly contacting the police control room and the relatives at the time of distress would secure the customers and eventually increase customer satisfaction (Wyman, 2017). Privacy. There were instances, like the one in South Korea and France, where Uber violated transportation laws. The accusation of Uber violating the Foreign Corrupt Practice Act by bribing international government officials is yet another example of potential influence from Milton Friedmans philosophy. 2023 gradesfixer.com. There is a great tendency among commentators to focus on the capabilities of Ubers app, when making sense of its explosive growth across the world. Ethical issues are a great concern for the company. Delving into how Uber handled its breach provides an important lesson in bug bounty ethics, particularly what not to do. Figuring that Ubers app explains its growth is like putting the birthday cakes appeal down to the candle on top. Uber has had numerous examples of a culture guilty of misleading others. Susan Fowler, also a former engineer, accused her direct supervisor of sexually harassing her. Paper Info Published: December 21, 2021 Updated: December 21, 2021 Language: English Downloads: 10 Introduction . Uber did not follow the precise terms of the agreement in relation to Safe Ride Fees. Total Assignment help is an online assignment help service available in 9 countries. There are always problems wherever people are involved. 2022 Cable News Network. The investors were being influenced and misinformed to stay away from funding in the venture capital of Lyft company. The company has never made a profit, and in 2016 alone lost nearly US$3 billion. (2016). This, particularly the artificial subsidising of passenger fees/driver wages to drive growth, is the source of the US$3 billion net loss last year. Not only does Uber not avoid these costs, its model actually introduces new ones. As a result of over three years of ongoing research and analysis, this paper is a comprehensive assessment of a number of social issues facing the integration of practices both signified and enacted in an economy driven by apps such as Uber. Why are the rapes of so many women just a growing pain? Some 85% of taxi company costs are drivers, cars and fuel, and this applies whether you cover one city or a dozen. Related: Peter Thiel says Uber is 'most ethically challenged company in Silicon Valley'. 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